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Privacy Policy - INVEST-WISE
Welcome to Invest-Wise website (hereinafter referred to as "the Website"), an investor education initiative of HDFC Mutual Fund ("HDFC MF")/HDFC Asset Management Company Limited ("HDFC AMC").
HDFC MF/HDFC AMC (jointly hereinafter referred to as "we", "us", or "our") respects the privacy of every person who visits our websites (hereinafter referred to as "User" or "they" or "their"). We understand the importance of the information that the User entrusts to us and are committed to ensuring a safe online experience.
We have created this Privacy Policy statement ("this Policy") so that every User understands our information gathering and dissemination practices. This Policy is designed to provide the User with a summary of the non-public personal information we may collect and maintain about the Users, the utilization of the information, and the measures we take to safeguard such information.
The Website may contain links to third party sites, which are not owned by us. This Policy does not cover the security or privacy practices of such third party sites. We neither endorse any of the services offered by such sites, nor the content appearing on such sites. Users should consult the privacy policy applicable to those third party sites’ for information on how data may be collected and used by them.
We will continue to evaluate this Policy against new technologies, business practices, and our Users’ needs and may make changes to the Policy accordingly. Please check this page periodically for updates. If we make any substantial changes to this Policy, we will post the updated Policy here, which shall be effective from the date of its posting on the Website, and the User shall be notified by means of an announcement on our Website. By using the Website, the User consents to our collection and use of information as described in this Policy, as amended from time to time.
Collection of Personal Information:
Our primary goal in collecting personal information from the User is to offer an enjoyable customised experience whilst allowing us to provide services and features that most likely meet their needs.
During the use of the Website, the User may voluntarily provide certain personal information (such as name, email address, postal address, and telephone number) for purposes such as facilitating communications with the User or for applying for access to certain special features or areas of the Website or for raising any queries. The User may also decide to provide us with some optional personal/demographic information to enhance their profile, such as the professional title, year of birth, household income, investment interests, and communications preferences.
The Website may automatically collect certain information regarding the User, such as the Internet Protocol (IP) address of their computer, the IP address of their internet service provider, the date and time of accessing the Website, the internet address of any third party site from which the User was directed to the Website, and information about the User’s activity on the Website (such as, the sections of the Website visited, the Website pages read and images or videos viewed, and the materials downloaded from the Website). The amount of information recorded depends on the settings the User may have on the web browser.This information, which generally does not identify the Website User, is intended for the purposes of Website improvement and system administration.
Tracking cookies (both session and persistent) may be used to implement certain features on the Website. This will cause the User’s browser to save certain information about their activities. Most browsers can disable tracking cookies at the User's option, but this may limit the use of certain services. Cookies, ensures that the User does not need to re-enter their details every time they visit it. The User can erase or choose to block this information from their computer if they want to.
Use and Disclosure of Personal Information:
We take the security of the User’s personal information seriously and use appropriate technical and organizational security practices and measures to protect the same against unauthorized or unlawful processing and against accidental loss, destruction, damage, misuse, or alteration. We have implemented security safeguards appropriate to the sensitivity of the personal information, consistent with generally accepted standards of commercial business practice, which includes, technical, operational, managerial and physical security controls in order to protect their personal information from unauthorized access or disclosure while it is under our control.
We may use the personal information for any of the following purposes:
  • Understand our Users (their demographics, what they do on our Websites, what features they like, how they use them, etc.), to improve the efficiency, quality and design of our Website and services, including personalization of our content and services to cater to the User’s needs or to seek their feedback in relation to the services offered;
  • Send communications that the User has requested or respond to any queries that they may have raised through the Website or provide any other services in line with the object of the Website;
  • Send educational information or information about products and services or on upcoming events or announcements; we shall, however, give the User the opportunity to opt out of receiving any such information at any time.
We will not share the personal information we collect about the User with any third party for marketing purposes or otherwise without the consent of the User. Personal information shall be communicated to third parties only for reasons consistent with the purposes for which the same was originally collected or other purposes authorized by law.
We reserve the right to disclose the personal information of Users in special circumstances, where we believe that the disclosure of such information is necessary for protection of our rights or property or of other Users. We may also retain and/or disclose User information when such retention or disclosure is required by law or regulation.
Once we have received personal information of any User, we will use strict procedures to prevent unauthorised access. Although we will do our best to protect User information, we cannot guarantee the security of the data transmitted to our Website; any transmission is at the sole risk of the User. Despite our best efforts, if unauthorized persons breach our security control measures resulting in the Website being hacked or presenting inaccurate information etc., HDFC MF, HDFC AMC, and HDFC Trustee Company Limited and any other connected persons, including, but not limited to, the sponsors, directors, officers, employees or affiliates’ thereof shall not be held responsible.
Grievance Redressal
Any concerns or grievances relating to this Privacy Policy statement may be addressed to:
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